Nitaj

Al Bashayer Red Meat Company is the first integrated red meat project in the region and the first of its kind in Oman. This project was established to achieve self-sufficiency and ensure food security within Oman. The integrated project focuses on livestock farming such as cattle, sheep, goats, As well as camels and the slaughtering process. The company commenced commercial production in January 2021 and has made an investment of 44.5 million Omani riyals. Al Bashayer Company specializes in the production of red meat, with a capacity of up to 1.2 million heads of cattle.

Nitaj effective shareholding % 42.85
Year of establishment 2016
Nitaj effective shareholding % 42.85
Year of establishment 2016

PRODUCTS

PRODUCTS

  • BUSHRA

    Bushra is the brand of fresh, tasty and reliable red meat products with the advantage of convenience, by Al Bashayer Meat Co. SAOC. The Omani raised livestock is bred in the lush farms of Dhofar in a safe and hygienic environment. Their feed includes 100% natural grass and grains and is antibiotic-free, giving it a distinct home-grown flavour.Bushra offers farm fresh and Halal beef, goat, lamb and camel red meat protein products packed with care to suit the requirements of working mothers, housewives, professional cooks and catering facilities
    BUSHRA
  • ANFAL

    Anfal is our brand of fresh meat from beef, camel, lamb & goat, mainly exported in Arab Gulf countries. This brand was launched in 2021
    ANFAL
  • THAIEM

    Thaiem is our brand of frozen meat from beef, camel, lamb & goat was launched in 2022 in Oman & Arab Gulf countries.
    THAIEM
  • MATOUM

    Matoum is our brand of chilled meat from beef, camel, lamb & goat was launched in 2022 in Oman & Arab Gulf countries.
    MATOUM